Mattel’s Bold Plan to Take Control Back From Hollywood Oct 3 Written By Marc Graser My cover story for Variety about how Mattel finally got serious about turning its toys into movies, TV shows, Web series, live events and games. It ran in 2013, before “Barbie” became a blockbuster. Marc Graser
Mattel’s Bold Plan to Take Control Back From Hollywood Oct 3 Written By Marc Graser My cover story for Variety about how Mattel finally got serious about turning its toys into movies, TV shows, Web series, live events and games. It ran in 2013, before “Barbie” became a blockbuster. Marc Graser
